Can a Law Firm Be Too Visible on the Internet?

I recently read an interesting article titled "Can a Law Firm Be Too Visible on the Internet?". Of course, a law firm needs to be careful that their 'internet message' is appropriate and consistent with all other marketing and public relations message but, assuming this is the case, I think it is reasonable to state that it is indeed in a law firm's best interest to gain as strong an internet presence as they possible can.

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